Well-chosen influencers have built deep relationships and trust with their audiences over time. When they recommend a product, it feels genuine because they are trusted by their followers.

While some see influencers as superficial promoters, we view them as creative partners. Our focus is placed on matching influencers with brands and products they are truly passionate about rather than surface-level promos. We've seen firsthand how the right influencer can bring in high levels of engagement on promoted content thanks to their authentic connections to their followers.

Influencers come with a ready-made community of followers aligned with specific demographics and interests. They have an ultra-targeted reach for their community they've created.

At Slate Casting, assessing both the brand's image and influencers' audience demographics is where we start. Finding the perfect influencer partner is key to any successful campaign-- and we make it our mission to match our clients with influencers that reach an audience that fits the brand's goals.

Influencers are skilled storytellers who can weave brands seamlessly into their everyday content in a way that feels believable and exciting to their fans.

The best influencer stories don't feel like advertisements - they feel like an inside look into the influencer's real life and experiences. A great influencer might showcase how a product fits into their daily routine, or solve a problem or challenge they regularly face in an engaging way. Followers subscribe for these insightful stories first, not sales pitches.

We help brands identify influencers who embody their mission and audience, then cultivate mutually-beneficial partnerships through genuine, immersive storytelling. As a result, casting the right influencer to help share your story can lead to a long-lasting partnership.